Timeout is a YouTube channel created by the Spanish Basketball Federation, in order for basketball to reach a younger audience and enhance the interest of this sport in Spain.
Since the program would be called Timeout, the client wanted a logo that would make reference to that moment of the game when the game is paused for a few seconds at the request of the coach, so I finally decided to mix the concept of time and basketball, with a bold look and very easy to understand.
The color palette retains the essence of the Federation's logo and is also combined with the black of Finetwork, the official sponsor.
Work:
- Branding
ClientFederación Española de BaloncestoCategoryBrandingYear2020CollaborationMuchobambūLinkTheir YouTube Channel
